Baked For More

CLIENT: STACY'S PITA CHIPS / PEPSI CO
AGENCY: JOAN

Everyone knows that Stacy’s pita chips are a classic pairing with hummus. We needed them to think of Stacy’s as being able to pair with ANYTHING.

“Baked for More” showed the versatility of both pairing options and eating occasions, helping people reach for Stacy’s at any time. With a stylish approach, these short form video assets triggered taste appeal and brand recall from the very first second.